This definitely seems like something we could write about.
The biggest difference is dedicated permission.
The #react tag is open for anyone to talk about React, but the React core team might want an organization account and it's implied that if it is the core team everyone is speaking on behalf of that group. This can be extended to any form of membership organization. It's segmented on who is allowed to publish under it.
AWS heroes is associated with AWS but not a company account per say. Definitely a little closer to your Salesforce Superstars use case.
We can totally look to create a resource around this!
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