Late to this conversation, but I want to reiterate Michael's insight.
We get a lot of emails from people who want to write self-promotional or SEO posts on DEV (compared to the people who really want to join our community but can't figure out how to get started). I've been freelancing as a copy writer/editor for a few years now and have noticed more emphasis recently being put on cold emails as a way to generate leads. In general, it appears to have exponentially grown since the start of the pandemic as alternative opportunities to solicit writing gigs have diminished and the number of freelancers has exploded.
The easiest ones to identify are addressed to someone who doesn't work at our company, or where the name of our site or the title of an article has been copy-pasted in a different typeface or size to the rest of the email, but pretty soon you'll get used to their tone and only get caught out sometimes...
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Late to this conversation, but I want to reiterate Michael's insight.
We get a lot of emails from people who want to write self-promotional or SEO posts on DEV (compared to the people who really want to join our community but can't figure out how to get started). I've been freelancing as a copy writer/editor for a few years now and have noticed more emphasis recently being put on cold emails as a way to generate leads. In general, it appears to have exponentially grown since the start of the pandemic as alternative opportunities to solicit writing gigs have diminished and the number of freelancers has exploded.
The easiest ones to identify are addressed to someone who doesn't work at our company, or where the name of our site or the title of an article has been copy-pasted in a different typeface or size to the rest of the email, but pretty soon you'll get used to their tone and only get caught out sometimes...